Welcome, Guest. Please login or register.

Login with username, password and session length


« previous next »
Pages: [1] 2   Go Down

Author Topic: Abarth demographic  (Read 8274 times)

Offline 124Abarthreplica

  • Administrator
  • S2000 Member
  • *****
  • Posts: 2663
  • Carlo Rating: 15
    • Southampton
Abarth demographic
« on: February 23, 2015, 04:01:15 pm »
As there is another thread about us old farts in A500s', it reminds me of the projected use of the cars when reintroduced in 2008.

If I remember correctly, the 500 would have the young (21 to 28) buyers whilst the more mature buyer (30 to 40) would go for the Punto version.

When the MTA box was introduced, it was the younger women that would flock.

The marketing and consultation fraternity that made these forecasts should make an immediate refund and change jobs :thumb:
Logged

AbarthForum.co.uk

  • Advertisement
  • ***
    Sponsored Links

    Offline GTMartin

    • Administrator
    • S2000 Member
    • *****
    • Posts: 6239
    • Carlo Rating: 14
    Re: Abarth demographic
    « Reply #1 on: February 23, 2015, 04:07:01 pm »
    Quote
    500 would have the young (21 to 28)

    Really? I would have thought insurance would be an issue at the lower end of the scale.
    Logged

    Offline will-w

    • S2000 Member
    • *****
    • Posts: 2287
    • Carlo Rating: 8
    • 'Captain Slow'
      • Kent
    Re: Abarth demographic
    « Reply #2 on: February 23, 2015, 04:15:55 pm »
    I was 23 when I bought my AGP Esseesse...  Does that make me an old fart on the inside? :thumb:
    Logged
    Abarth Punto Supersport
    Grigio Campovolo, Assetto Koni, Esseesse floating brakes, Skydome
    Summer: Gunmetal 18" Esseesse with Bridgestone Potenza RE050A
    Winter: Official Abarth Winter Kit (17" with Pirelli Sottozero 210)

    Offline Pilot Officer Prune.

    • Abarth Wannabe
    • *
    • Posts: 37
    • Carlo Rating: 0
      • Herts
    Re: Abarth demographic
    « Reply #3 on: February 24, 2015, 05:38:20 pm »
    I mentioned this on the "introduce Yourself" thread.

    At 48 I thought that I had just bought a car that maybe I am about quarter of a century too old for, but, it seems not. 

    Is it possible that the name 'Abarth' has an emotional pull to 40 year old 'ish' 'petrol heads'?
     

    Logged
    shameless plug of my flickr account....aviation, wildlife, and maybe a few cars soon...

    https://www.flickr.com/photos/jonsaull1967/

    Offline 124Abarthreplica

    • Administrator
    • S2000 Member
    • *****
    • Posts: 2663
    • Carlo Rating: 15
      • Southampton
    Re: Abarth demographic
    « Reply #4 on: February 24, 2015, 06:35:27 pm »
    Quote from: Pilot Officer Prune. on February 24, 2015, 05:38:20 pm
    I mentioned this on the "introduce Yourself" thread.

    At 48 I thought that I had just bought a car that maybe I am about quarter of a century too old for, but, it seems not. 

    Is it possible that the name 'Abarth' has an emotional pull to 40 year old 'ish' 'petrol heads'?

    Welcome along but I'm afraid you're 12 years early to join the over 60's club :thumb:
    Logged

    Offline Lloyderzz

    • Assetto Member
    • **
    • Posts: 91
    • Carlo Rating: 0
    • When the clutch drops..
      • Plymouth
    Re: Abarth demographic
    « Reply #5 on: February 27, 2015, 05:30:17 pm »
    20 when bought Supersport, 21 now and trading for a 500  :D never thought I would swap but I love it!
    Logged

    Offline 124Abarthreplica

    • Administrator
    • S2000 Member
    • *****
    • Posts: 2663
    • Carlo Rating: 15
      • Southampton
    Re: Abarth demographic
    « Reply #6 on: February 27, 2015, 06:48:26 pm »
    Quote from: Lloyderzz on February 27, 2015, 05:30:17 pm
    20 when bought Supersport, 21 now and trading for a 500  :D never thought I would swap but I love it!

    Just proves you're young at heart :thumb:
    Logged

    Offline bananas_for_everyone!

    • Esseesse Member
    • ***
    • Posts: 107
    • Carlo Rating: 0
      • Stockholm
    Re: Abarth demographic
    « Reply #7 on: February 27, 2015, 10:17:53 pm »
    28 now and will buy my first Abarth this summer. They are pretty rare around here and people think it's awesome or a really stupid purchase. You know which ones are fun at parties.
    Logged

    Offline midlife crisis

    • Assetto Member
    • **
    • Posts: 55
    • Carlo Rating: 1
      • SW Herts
    Re: Abarth demographic
    « Reply #8 on: February 28, 2015, 12:02:34 am »
    I'm 44 and I pick mine up tomorrow morning at 9:30 and I can't wait  ;D
    Logged

    Offline bananas_for_everyone!

    • Esseesse Member
    • ***
    • Posts: 107
    • Carlo Rating: 0
      • Stockholm
    Re: Abarth demographic
    « Reply #9 on: February 28, 2015, 06:26:54 am »
    Quote from: midlife crisis on February 28, 2015, 12:02:34 am
    I'm 44 and I pick mine up tomorrow morning at 9:30 and I can't wait  ;D

    Your nick is perfect. I love it.
    Logged

    Offline Drue1

    • Esseesse Member
    • ***
    • Posts: 107
    • Carlo Rating: 0
      • Kent
    Re: Abarth demographic
    « Reply #10 on: March 04, 2015, 10:12:41 am »
    I'm 41 and Wifey is 42, I wanted a small quick car and having 11 fiat uno turbos back in the days plus loads of other fiats in the past, the 500 ticked all the boxes.  Age does not come into buying cars, They are just cheaper to insure when your older ;)
    « Last Edit: March 04, 2015, 11:06:01 am by 124Abarthreplica »
    Logged
    Bilstein coilovers
    Bilstein top mounts
    Braided brake hoses
    Stainless exhaust
    mapped by Mike Cross

    Offline benn

    • S2000 Member
    • *****
    • Posts: 2123
    • Carlo Rating: 8
      • Cumbria
    Re: Abarth demographic
    « Reply #11 on: March 04, 2015, 01:17:52 pm »
    Insurance is superb on 500 Abarths it seems.

    Girlfriend got hers at 20, I was 22 at the time, insurance was £400.
    Logged

    Offline sdonnetini

    • Assetto Corse Member
    • ****
    • Posts: 270
    • Carlo Rating: 0
      • Wateringbury, kent
    Re: Abarth demographic
    « Reply #12 on: March 04, 2015, 02:10:20 pm »
    Had always bought Fiat and Alfa Romeo's but caught the Abarth bug at 24. First with my 595 comp, then at 26 with my Supersport.  :)
    Logged

    Offline folgore

    • Esseesse Member
    • ***
    • Posts: 151
    • Carlo Rating: 0
    • Alfa salesman,"The Abarth isn't a mature car Sir!"
      • ash vale,hampshire
    Re: Abarth demographic
    « Reply #13 on: April 04, 2015, 07:26:56 am »

     I bough my GPA when I was 48.

     just taken delivery of my 595 comp a month after my 51st birthday.
    Logged
    1st ,Autobianchi A112 Abarth 1050 70HP  5 speed . gone but not forgotten..........
    Then, GPA alternative wheels,climate control, leather, Hi Fi , RED like really RED,no smoker's kit good.
    Now,595 Competizione,record grey,yellow calipers and interscope . 
    I see a pattern emerging here.......

    Offline aluncookson10

    • Esseesse Member
    • ***
    • Posts: 136
    • Carlo Rating: 3
      • Essex
    Re: Abarth demographic
    « Reply #14 on: April 04, 2015, 09:56:38 am »
    im picking my secound 500 abarth up on thursday ,the day before my 49 birthday . sold my last one about 8 weeks ago cant wait
    Logged
    Pages: [1] 2   Go Up
    « previous next »
     

     
    Terms of Use
    Copyright
    Privacy Policy