It's a feature of the pad composition &/or pad fit.

Pads are Ferodo and are more aggressive than normal road pads.  More akin to race pads, which put performance higher than quietness.  If you think they queal too much you should try proper race pads and race spec disks.  They make an awful racket on light applications.

If you really don't like it then you could try the following to dampen the vibration:

Put copperslip on the backs of the pads.

or

Put rubber anti-squeal shims on the back of the pads.

These could however affect the feel of the peddle (making it squishier).

You could always change pads to something softer like Greenstuff (if they do them), but be prepared to lose brake performance if you do.

 

2900 miles and my brakes still squeal as well when cold.

If i can get some heat into them, no problem, but as soon as I'm stuck in traffic, the disks cool and the squealing is back with a vengeance. Of course you can't give the brakes a good dab in traffic because they are so powerful.

My car's in the dealers next Saturday to have my Ragazzon exhaust fitted and they'll have another look at the brakes then.

Where do you get these rubber shims from? Is that the correct term for them?

Especially if applied to the brake discs.

I once arrived at Charlie Browns just in time to stop one of their monkeys adding brake fluid to the radiator header tank.

My fault, of course, for going to Charlie Browns in the first instance. It was an emergency. Also the last time.

thanks for the tips... all booked in and waiting to be sorted...

I saw the new Ferodo pads on the esseesse kit had shims already on them.  Some pads do come like that from the factory.  You can buy stick on ones aftermarket which are rubberised (Mintex have them made by 3M I believe) and also metal ones (but only seen these for cars like Volvos).
Have to say I don't find the occasional squeal annoying, just reminds me I have some decent brakes rather than the usual Fiat dross.

How many miles have you done?
Did you bed in the pads when new? This explains the process http://www.zeckhausen.com/bedding_in_brakes.htm

I'd try copperslip first as it's the simplest and cheapest solution.  You can do it yourself too.

I know its different pads, but the softer Esse Esse pads have not made any noise at all since they have been put on mine.